App Store four major advertising space display forms and advantages

Apple Ads is expanding to 21 new markets.

On December 8, 2021, Apple officially announced the launch of custom product pages (CPP), a new feature designed to help developers optimize their App product pages in the Apple App Store. With this new feature, marketers can create a more complete contextualized user experience, realizing “a thousand faces”. (Customized product pages are currently only available in the App Store on iOS15, iPadOS15 or later).

CPP works well with Apple Ads

Recently, Apple updated its policy to allow developers to upload CPP files in App Store Connect to create deep links to further optimize the advertising process. Many developers have adopted deep links to direct users to specific pages or functions within the app, thus improving user experience and interaction rate. In this article, we will analyze how to configure deep links in detail and share some precautions at the same time.

Apple Ads Now Open for Booking in Brazil and More Latin American Markets

Apple makes major concessions

Apple Search Ads is coming to Brazil and more Latin American markets.

Today, Today tab ads will officially be available on the App Store in mainland China.