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How exactly should APP promotion be done?

2023-04-05 12:50:00


When an app is developed, the things we have to do really begin. Just like shooting a movie, the funds used for a movie's promotion may be half or more of the whole movie's funds. If we want to make a successful APP, we have to work on APP promotion as well.

Then what is the later work?

The answer is APP promotion and operation. Here is a brief introduction to APP promotion and operation of what exactly to do.

First, what is APP promotion and operation?

Generally speaking, APP promotion and operation is generally the following four steps: pulling new - retention - promotion - revenue. Through publicity and various activities, we can attract users to download our APP; through perfect functions and services, we can improve the retention rate of users; through various activities or unique mechanisms, we can improve the activity of users; after doing this, we can set up a suitable revenue model to get profits.

Second, why do we need APP promotion and operation?

Why do we need APP promotion and operation? The answer is that as the root of an APP, all kinds of functions are important, but the real core is still the user, only when there are a large number of users of this APP, its commercial value can be reflected.

Third, how to APP promotion and operation?

1. APP promotion needs to pull new. Pull new is to get new users, so that more people know, understand and download our APP. there are many ways to do it, such