Tips for APP overseas promotion

2023-04-05 12:53:00

At present, APP overseas has become a craze, many developers are keen to go overseas to look for new opportunities, which also leads to the fact that if you choose to develop only in the country, it is difficult to get ahead.

So what do you need to pay attention to when you go overseas? Here are a few ideas for your reference.

First, the timing of promotion

We can choose to do APP overseas promotion for APP before it is formally launched, do a good job of building momentum and improve its presence in the potential users. At the same time, we can also collect users' intention and expectation in the process of promotion to adjust and improve our upcoming product, so that it will eventually become a user-satisfied product.

Second, e-mail promotion

APP overseas promotion can utilize email for publicity has a lot of benefits, in the United States, many people have the habit of checking their email often, they are also used to get the advertisement promotion of the new APP from it. Therefore, we can focus on the special features of our APP, release date, download channels in the email, and also do a questionnaire survey at the right time.

Third, website operation

Our official APP website is a very important publicity position, we can make some promotional pictures and videos on the homepage, and its content should highlight the core functions of our products, interface introduction, development progress, launch date, download channels and so on.

At the same time, we also need to work on the website banner, webpage text introduction, and strive to let the customers browsing our official website can quickly and fully understand the wonderful features of our APP.

Fourth, all kinds of media publicity

APP out of the sea we can use social media platforms such as Instagram, Facebook, TikTok, etc., and put advertisements on them to achieve the purpose of wide dissemination. We have to choose the platform for advertising according to the age group of the target users, economic income and other information. At the same time, we also need to choose the right way to advertise according to the characteristics of our products, choose the right netizens for cooperation and publicity, and strive to maximize the effect of APP overseas publicity.

V. App Store Optimization

An excellent APP can be successfully promoted without app store optimization. Specifically, it is in the title and description, to be able to attract users, but also to summarize the main features of our product, so that it stands out in the many products of the same type. The key things to consider are the accuracy of the description, the accuracy of the keywords, the simplicity of the introductory pictures and videos, the word of mouth of the public in the comment section, and the continuous optimization of our product at a later stage.

I don't know that the introduction is here, do you understand the APP to the sea?