Service highlights：

    Competition for the Top 1 position in the German and French game charts was fierce, and we safely reached the Top 1 position several times in 2 consecutive months.

    Difficulties solved：

    German and French game list TOP1 fierce competition, more competitors, need to observe and analyze the competitor's volume status, to ensure that our products on time to the list; the list needs to consider the list security issues, the rhythm of the volume, the quality of the user requires a higher, our continuous list for 2 months, no risk generated.

   Optimization Strategy：

    Heat: cover medium-high heat exchange/cryptocurrency keywords. With core industry words + core competitor words as the main optimization direction, through the ASA test bandwidth keyword "bitcion" is the most important industry words for trading products, the keyword rose to TOP1 position and stabilized under our optimization. At the same time, keywords such as "bybit" and "kucion" were optimized to within TOP3.

Optimization Strategy：

Optimization direction is based on the head of the competitor's words, mainly placed in Southeast Asia, prioritizing the selection of the competitor's words with high user group overlap, to seize part of the competitor's traffic, assisted by the addition of the pan-financial words "bank" and "bitcion" to optimize the keyword range, to maximize the exposure of the product to obtain user conversions.

   Product Features.
    A globally distributed stock trading app developed by Futura Securities, which supports multi-market trading such as U.S. stocks and Hong Kong stocks. It has a large user base and occupies a large market share in T1 countries.
    Optimization Strategy.
    Optimize with core industry terms + core competitor terms, and place in T1 countries around the world. By identifying the attributes of app classification, we pinpointed the most important industry words "stocks" and "trading" for stock and securities products, and the head competitor "webull" and "LUMINE® Securities". Under our optimization, the keywords rose to the TOP1-2 position and stabilized.

   Service Highlights: Precise positioning of user groups, A+O combination

    Positioning the precise group of people according to the common language and search habits of overseas Chinese, using localized keywords that match the culture and language habits of the target user group.

    The advantage of ASA is that it can accurately attribute the keywords, analyze the ASA placement of high-quality words to supplement the ASO placement of words to help enhance the exposure of the APP to high-quality words to increase the visibility of potential users, A + O combination to achieve the core word domination during the same period of optimization of the new user level increased by 60% compared to the ASA placement only.